Saturday, July 29, 2023

Fun Marketing for the Red, White & Royal Blue Movie

With the SAG-AFTRA strike, actors cannot do press for any of their projects. So the promotion of the soon to be released Red, White & Royal Blue movie is entirely up to the marketing team. And something that I love is that they created Instagram accounts for the characters: First Son Alex Claremont-Diaz and Prince Henry. Below, I included the screenshots of each of their accounts.

I think this is not only just a fun way to promote the movie but also to give a little insight to the characters from their posts. Which is good especially for some like me who haven't read the book Red, White & Royal Blue by Casey McQuiston yet. And we won't really get to know the characters until we see the movie (or finally get around to reading the book). Anyway, the movie will be released on Friday, August 11th on Amazon Prime.


First Son Alex Claremont-Diaz



Prince Henry

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